Victorian Floriography

For centuries, people around the world have used flowers to express emotions. In the Victorian era, the language or flowers, or floriography, was a popular way to send messages. Men and women would send small bouquets, or “tussie-mussies,” to each other as a means to communicate sentiments that could not be openly expressed, and the manner in which a bouquet was sent also conveyed a message. A bouquet presented with the left hand meant ‘no’ but if presented with the right hand, the giver was saying ‘yes.’

Victorians were not the first to attach meaning to flowers; flower symbolism existed in China, Persia, Ottoman Turkey, as well as ancient Egypt and Greece. Victorian floriography drew upon these cultures but also incorporated plant symbolism from the bible and medieval sources. Drawing upon so many places for flower meanings, floral messages could be easily misinterpreted! A yellow rose could mean friendship or joy, but it might also express jealousy. Red roses universally signaled love, and even today, the red rose is sign of romance.

Sending flowers to a loved one is a lot easier now than it was for the Victorians, especially if you have tools like Real Local Pages (RLP) to help you find local flower stores to send your own flower message. RLP’s online directory contains listings for a variety of businesses across the United States. Search for businesses at www.reallocalpages.com; enter the desired city and state along with a key word like “flower,” “flowers,” or “bouquet” to narrow your search. Results will list the names of businesses as well as the business’s contact information and address. Searching RLP can also help you find garden supply stores as well as flower arrangement stores.

Go Dutch on Date Night

Have you ever wondered where the phrase “going Dutch” came from? The term “going Dutch” originated with the Anglo-Dutch wars in the seventeenth century. Competition in maritime trade between England and the Netherlands led to the first Anglo-Dutch war in 1652, and two subsequent wars were fought between 1665-1667, and 1672-1674. Wartime rivalry gave rise to insults about the Dutch enemy; “Dutch courage” was courage inspired from drinking, and a “Dutch treat” was an outing or treat in which one paid for oneself. The more modern term “go Dutch” or “going Dutch” dates from 1870, and originated from the phrase Dutch treat. The term went into more common use in the early 1900s, and was often associated with dating. American dating norms in the in the early to mid twentieth century dictated that men paid for dates, and “Dutch dating” was frowned upon until changing gender roles in the 1960s and 1970s eroded the stigma of “going Dutch.” Today of course, going Dutch on a date or meal with a friend has a more positive connotation, denoting equality and fairness.

Search the Real Local Pages (RLP) to find a great restaurant to “go Dutch” at; RLP’s online directory contains listings for thousands of local businesses throughout the United States. Go to www.reallocalpages.com and enter the town/city and your state. Enter search criteria such as “restaurant” and click search to see listings, or you can choose criteria from the “popular categories” list. Directions and contact information is shown beneath the name of the business. Finding a restaurant is easy, and you can even leave reviews of the places you visit on RLP by hitting the “add review” button next to the business listing.

 

Why Advertise Online If you are a Local Business?

Social Media for small businessesIf you are a small business that serves a local crowd you may not, at first, see the benefit of social media because your interest is not in becoming a global company. While it’s true that creating a web presence does bring national and international traffic to your company online; it can also increase your local business.

Many of your local customers use social media every day. “According to new research from the Pew Research Center’s Internet & American Life Project, 61 percent of Americans own a smartphone.”  So as a business owner why not join them on their favorite social platforms?  Here are some tips to create a social presence to interact with your clientele on their terms through their mobile and online devices.

Focus on Locality through Mobile Apps
Location-based social media is a great way to connect with your clients. Most of these applications “apps” are available on smart phones. There are many different social mobile apps to choose. My suggestion is to select the most popular apps since most people utilize these on a regular basis. Here are a few:

Groupon – Allows users to purchase and redeem great local deals on restaurants, shopping, travel and other events. This is a great place to showcase your promotions and record how many consumers take advantage of your promotions.
Google Offer – Shares deals at the convenience of a mobile phone. Users can search local businesses and their recent offers. This is a great way for your customers to search your deals right when they need your services.
ShopAdvisor – Alerts users of an item that they have shown interest in purchasing. An alert is sent when the item has dropped in price and is available at a location near them.  This is another great way to connect with your customers when they are ready to purchase.

Create an Online Store Front via a Landing Pages
Create a web page of your business on social sites. This is a wonderful way to connect with your customers on a social level. Another advantage to a business web page is that each social page displays a link that leads back to your business Web site creating engagement and strengthening your position in search engines rankings. Three important social sites are:

Facebook – Create a business page to post important information, promotions and allow your customers to leave their feedback on your site. This builds customer engagement and if done correctly brand trust.
Twitter – Has been coined “The dominant democracy of the social-sharing economy.”  This is because an individual has as much say as a large brand. As a business owner you can share videos, promotions with your community. If you can afford the time to respond to tweets you can build a strong online presence.
Online Directories – online business directories work like the Yellow Pages but better. By enlisting your business in the online directory you position your business with the leaders of your industry in your community.  The Real Local Pages (RLP) is a premier online directory designed to communicate to consumers through marketing tools designed for  local business owners. RLP helps your business generate new customers cost effectively.

The best part of social marketing is that it is no cost to low cost to the business owner and with a bit of time and maintenance  can be a great return.

Find Your Town’s Sound

rlp_online directoryIt’s Friday night and you’re in the mood to start the weekend with some friends, spirits and great cuisine. Wouldn’t it be nearly perfect if you could add listening to the sounds of a live local band to the agenda? How can you find such a place in your town? It’s simple! Look no further than the Real Local Pages (RLP) online directory where the best restaurants and night life in your town are listed for your convenience. With RLP, you can search for night life, restaurants, and even restaurants that showcase live entertainment.

The Real Local Pages (RLP) is an online directory of local businesses that have thousands of companies in nearly every city in the United States to choose. Whether you are looking for a restaurant that hosts local music talent in your town or want to know where other locals hang out you can always search the online directory.

Explore RLP for a list of events with your specific criteria. To do so, visit www.reallocalpages.com and enter your town and state and then what you are searching for and hit search. A list of entries in your area will appear with directions and contact information. Many of our listing also have mini-websites to give a better idea of what they are offering. After you visit an establishment you can write a review on RLP next to the directory listing for other consumers.

Use Real Local Pages when searching for businesses in you area. Click to access thousands of business listings; it’s easier than ever to find local businesses instantly. For more information visit RLP online.

What is Your Town’s Personality?

Harlem, New YorkEvery town has a vibe, a personality, unique to its city limits. Created by the collective history, culture and common principles shared amongst the residence. To truly experience its personality first-hand you should visit the heart of the town and observe the live music, art museums and local boutiques. You can find a list of these local organizations in the Real Local Pages (RLP) online business directory. Simply search by city and state to find the results you want. To start your search here are some examples of cities with big personalities.

New Orleans, Louisiana is a great example of a city that exudes personality. With deep rooted history that intertwines facts and folklore, delicious cuisine and a rhythm and blues sound of its own called zydeco. Many tourists even claim that there is a certain “feeling” to New Orleans, like a direct connection to an earlier time.

New York City, New York shouts moxie! As the entrance point for many generations of immigrants, NYC has an air of hope and opportunity. Add delicious cuisine from nearly every culture in existence and a splash of the world’s music you can understand why there are so many songs that pay homage to the big apple.

Miami, Florida is culturally charged giving it a spicy vibe. Miami’s vibe is made-up of beautiful beaches; technological hubs and world famous entertainment. Miami is, also, known for its fast pace music and exquisite cuisine, and you can’t forget that its history includes real pirates.

Whether you want to further examine your town’s personality or venture to other places to see what they have to offer. You can always begin by searching the RLP online directory to find the local museums, live music bars and boutiques in the area.